Our
friends over at Salesforce.com have written a ton of posts that deal with email marketing tips and tricks for your success. We thought
it would be great to compile some stats, tips and suggestions in one post for
your reading pleasure.
Email Marketing Stats:
- On average, subscribers receive 416 commercial messages a month. (Return Path)
- There are more than 3.2 billion
email accounts.
- Email ad revenue reached $156 million in 2012. (Interactive Advertising Bureau via Salesforce.com)
- 95% of online consumers use email.
- 91% of consumers reported checking their email at least once a day. (ExactTarget)
- US internet users will average 3.1 email addresses this year, according to a July 2013 survey conducted by Harris Interactive on behalf of MyLife.
- According to eMarketer there will be around 236.8 million US email users by 2017.
via.www.exacttarget.com
No comments:
Post a Comment